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Novidea Colors Typeface
The following is the five-color palette used for the Novidea brand, both for print and
Color Palette These are the main typefaces used in our brand.
online designs.
Headlines (Print + Web usage) PowerPoint Usage
CAMPTON Century Gothic
ABC
C98 M94 Y44 K56 C1 M16 Y98 K0 C55 M5 Y0 K0
R16 G19 B56 R253 G208 B17 R253 G208 B17 ABC
Hex: #101338 Hex: #FDD011 Hex: #61C2EE
Pantone: 7463C Pantone: 108C Pantone:2985C
ABCDEFGHIJKLMNOPQRSTUVWXYZ 123456789 ABCDEFGHIJKLMNOPQRSTUVWXYZ 123456789
Texts (Print + Web usage)
Poppins
ABC
C0 M0 Y0 K40 C2 M89 Y77 K0
R167 G169 B172 R234 G68 B67
Hex: #A7A9AC Hex: #ED4443
ABCDEFGHIJKLMNOPQRSTUVWXYZ 123456789
Pantone:cool grey 4C Pantone:199C
BRAND GUIDELINES
Typography
Headlines Texts
CAMPTON Poppins
ABC 123 ABC 123
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